Internet marketing differs significantly from conventional marketing communications because of the digital medium used for communications. The Internet and other…
Browsing: Mobile & Apps
Increased Direct Sales – ‘The new launch increased sales and appealed to a broader audience – young and old’. The…
Usability testing must be done correctly or you will receive invalid feedback, or feedback that isn’t useful. For example, it’s…
When designing a website, an important question to ask is, “Why does this website need to exist?” It seems strange…
The use of the Internet and other digital media to support marketing has been granted a bewildering range of labels…
The nature and content of your layout depend on how you defi ne a site’s organizational and navigational structure. One…
There is an interlocking relationship between the budget of a site and its scope and timeline. A change in one element…